On nostalgic days I imagine the diary of a traditional fashion PR person to read a bit like ‘Bridget Jones’ diary. You know the format:


Clothes worn: Chose the Chanel

Glasses of wine: Too many – should have stuck to three but managed to snag a new client so worth the indulgence

Cigarettes: Only two. Well done.

People seen: Everyone who is anyone was there today. Good PR hunting territory

Reports written: None – problem of too many wines

Achievements: Managed not to spill anything on the Chanel

It must have been great fun to be a fashion PR identity before the digital age got into full swing.