Fashion week in Paris…….. are the days of the Catwalk numbered?

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Fashion week in Paris…….. are the days of the Catwalk numbered?

The desire to communicate his collection to millions of people is what led British fashion designer Gareth Pugh to show a fashion film rather than present a catwalk show at the 2010 Paris Fashion Week. Explaining why he chose film rather than the catwalk Pugh has said the main thing for him, was to communicate ...

ANOUK WIPPRECHT: The Emperor’s new clothes

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ANOUK WIPPRECHT: The Emperor’s new clothes

Anouk  Wipprecht belongs to a new generation of hi tech designers who utilise  technology to re-invent fashion design. After studying fashion design for ten years Wipprecht says she began to develop a growing interest in interactive design. This led her to take a course “Body Fashion and Technology” at a Swedish University which in turn ...

THE TWEET DRESS: Wearing your heart on your sleeve

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THE TWEET DRESS: Wearing your heart on your sleeve

Wearable technology has attracted a lot of interest in the fashion industry lately. But now computer software giant Microsoft, and other large companies are beginning to explore the potential of this new technology. Two women at the Microsoft Research Centre have designed a dress which Tweets. Named The Printing Dress, the design duo, Asta Roseway ...

FUTURISTIC DESIGNER: Clothes that er… grow on you

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FUTURISTIC DESIGNER: Clothes that er… grow on you

When Australian born designer Lucy McRae’s work was exhibited this year at the Sao Paola Museum, the museum issued a statement which referred to her work as ‘provocative and often grotesquely beautiful’. A quick look at Lucy’s website brings an understanding of the ’grotesque’ part of the description. As for the beauty, that’s where it ...

Can I borrow your arm…I need to make a phone call

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Can I borrow your arm…I need to make a phone call

Will Skinput technology Replace Clothing? Chris Harrison is a  PhD student at a Carnegie Mellon University. Along with Microsoft researchers Dan Morris and Desney Tan he has devised a new technology called Skinput.  “We strap iPods and other devices onto our arms. Why not utilise all the external surface area that is already with us?”  ...

Never again will so few enjoy a life so…………enjoyable

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Never again will so few enjoy a life so…………enjoyable

DIGITAL PR’S: THE NEW FASHION PUBLIC RELATIONS LANDSCAPE On nostalgic days I imagine the diary of a traditional fashion PR person to read a bit like ‘Bridget Jones’  diary. You know the format: Monday Clothes worn:                    Chose the Chanel Glasses of wine:                Too many – should ...

Wired for sound…….. and other things.

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Wired for sound…….. and other things.

Electronic textiles are growing out of their geeky reputations. Smart textiles which previously have been viewed as just another fad have exploded out of the infancy phase.  Move over age-old materials such as wool, cotton and silk and time proven techniques such as weaving and sewing and quilting. Intelligent textiles are the future and not ...

Burberry’s Tweetwalk

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Burberry’s Tweetwalk

Should designers use the power of  technology to promote themselves, or should they follow  Tom Ford’s lead and  shut the door? For the first time ever, Burberry launched its  collection on Twitter. Burberry ‘Tweeted’ live from backstage at its 2012 Spring/Summer  collection, posting photos of each design moments before the models appeared on the catwalk. ...

A rainy day in Sydney…….and a shoulder bag to cry on

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A rainy day in Sydney…….and a shoulder bag to cry on

It seemed that luxury luggage label Louis Vuitton had come up with an intriguing idea. Currently at the concept stage, according to the folks at LV, this is a handbag that ‘feels what you feel’. You’ve heard of having a shoulder to cry on. Well it looks as if the team at Louis Vuitton were ...

Wearable fashion design legend: Hussein Chalayan

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Wearable fashion design legend: Hussein Chalayan

Designer Hussein Chalayan has been pushing the boundaries in wearable fashion for some time. London-based Chalayan, is an internationally acclaimed fashion designer renowned for his innovative use of materials and progressive attitude to new technology. He is the face behind  the designs of one of the most experimental, technologically-advanced and original fashion labels in the ...